Meet Rhia Bello: Odumodublvck’s Sister Takes Center Stage

Odumodublvck’s sister Rhia Bello is stepping into her own spotlight. The 29-year-old creative director has shaped many of the bold visuals behind the Okporoko movement. This June, she will launch a public venture that blends fashion, tech and youth culture. Rhia spent the past three years as Sartoriah Clothing’s creative lead while quietly crafting her own sound. Insiders praise her sharp style and her talent for merging music, movement and Abuja street culture. At the first stop of The Greatest Uni Tour, Odumodublvck surprised fans by bringing Rhia on stage for their unreleased collaboration “Drink Up,” marking her debut performance to a major crowd. Her team has teased a mid-June rollout that includes a limited fashion capsule, a short film shot in Lagos and Abuja, and a community initiative for young female creatives. Rhia sums up her creative vision simply: “I’ve always been about building worlds, not just wearing them.”

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