3 Key Affiliate Marketing Models to Grow Your Online Earnings

Affiliate marketing can feel mysterious. You never know if promoters genuinely use the products or simply chase commissions. In 2009, marketing expert Pat Flynn identified three main affiliate models. Knowing each one helps you pick the right path for your online earnings. Independent affiliates rely on paid ads like PPC or banner campaigns. They have no direct relationship with the customer and depend solely on clicks to earn commissions. Related affiliates recommend products in their niche without having tested them. This can boost income quickly but risks credibility if recommendations fail. In contrast, involved affiliates only promote products they use and trust. Though it takes longer to build credibility, this model supports a sustainable affiliate business.

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