From Slump to Surge: Romance with Kim Kardashian Boosts Lewis Hamilton’s Instagram by 586K
Lewis Hamilton saw his Instagram following dip by 3,131 in January. Since news of his relationship with Kim Kardashian emerged in early February, he has gained 586,070 new followers, according to Social Blade. His biggest one-day gain came on March 15, when he added 72,432 fans. That spike followed his first Ferrari podium in Shanghai and a viral interaction around Kardashian’s Oscars look. Meanwhile, Kim Kardashian lost 618,154 followers over the same two months. On average, Hamilton gained about 1.05 followers for every one she lost. The numbers highlight a shift in digital influence as Hamilton pursues an eighth F1 title. His social media momentum now seems as powerful as his on-track performance.
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